International comparison
In order to nonetheless look beyond Switzerland and allow for international comparison, we therefore used a tool created by LinkAlong, an EPFL startup specialised in smart and user-specific big data analytics. LinkAlong uses as its data set social media channels such as Twitter, Instagram and Facebook as well as websites referenced therein: for the Technology Outlook 2019, we analysed the tweets and posts on official social media accounts of 1300 European institutions of higher education. In order to limit our analysis to high-credibility sources, the data set was deliberately restricted to official communication channels, excluding individual accounts of faculty members and associates. The data conveys a sense of current concerns in academic circles: which technologies are being discussed with what intensity in which countries? However, this analysis yields no direct insight as to the technologies’ economic significance.